End-to-end customer loyalty infrastructure for retail and e-commerce businesses

Build ever-lasting customer loyalty with personalized, AI-driven omnichannel programs that drive acquisition, boost engagement, and increase retention rates
Trusted by top enterprises across the globe

Build, manage, and scale your customer loyalty program with ease

All the tools you need to deploy loyalty programs perfectly aligned with your business's scale and objectives

Flexible Rule Engine

Set up and modify rules for accrual, redemptions, and tiers easily, based on marketing strategies or seasonal offers

Gamification

Boost on- and offline engagement with elements like challenges, badges, or surprise rewards for achievements  

API-First Infrastructure  

Seamlessly integrate your CRM, POS, and e-commerce platforms with our loyalty engine

Behavioral Insights

Personalize offers based on purchase history, browsing behavior, or location, enhancing delight and satisfaction

The complete feature-kit to improve and drive your online & offline retail revenue

Design and manage loyalty programs tailored to the needs of your retail business, driving growth and customer engagement across all products and services

How Loyalty Engine help your business

Dynamic rule engine that configures personalized rewards based on real-time customer behavior, driving higher basket sizes
  • Boost average order value with targeted benefits like bonus points for higher spending or upselling based on purchase history
  • Allow customers to accrue points across all touchpoints- online, in-store, or and mobile app through multi-attribute accrual rules
  • Simplify operations and reduce costs by managing multiple loyalty programs across all touchpoints on a single platform

How Member Segmentation and Tiers help your business

Increase engagement and loyalty by offering personalized rewards based on segmentation and tailored member tiers, driving retention
  • Offer highly tailored rewards by segmenting customers based on based on purchase history, preferences, and shopping frequency —all on a single platform.
  • Reward high-value customers with custom member tiers that offer exclusive on- and offline benefits, driving spending and retention
  • Drive sales with tier-based bonuses using points multipliers for higher spends and milestone-based rewards

How Customer Engagement help your business

Increase brand loyalty with personalized, data-driven campaigns across online and offline touchpoints
  • Create hyper personalized campaigns based on purchase behavior, browsing history or cart abandonment
  • Deliver tailored offers instantly using omnichannel communication reaching customers across email, SMS, mobile app and WhatsApp
  • Reinforce your brand with customizable templates, delivering consistent, professional messaging that builds trust and loyalty

How Analytics and Insights help your business

Optimize loyalty programs using actionable insights from every touchpoint, ensuring long-term program success
  • Track average order value growth with custom reports on transactions, accruals and redemptions, evaluating the success of campaigns
  • Quickly optimize loyalty strategies with real-time dashboards and automated reports that track customer lifetime value, spending and redemptions
  • Use historical data to refine loyalty programs, identifying which promotions drive high returns and resonate most with your customers

How Fraud & Risk Management help retails  

Protect your retail’s assets with advanced fraud detection and multi-level security, ensuring secure shopping and peace of mind
  • Prevent fraud in accruals and redemptions with real-time anomaly detection, ensuring safe transactions
  • Enhance security with multi-level authorization, preventing unauthorized changes and reducing errors
  • Maintain compliance and accountability with comprehensive audit logs that track every system action, safeguarding transparency
  • Configure account deactivation timelines, password policies, and sessions timeout periods to ensure member safety

A world of points redemption options

Over 10 million redemption options across 30+ categories including flights, hotels, Miles, gift cards, and more.

White-labeled Solution

Enhance your brand image with a white-labeled mobile responsive rewards redemption platform

Plug & Play

An API-ready solution to experience rapid implementation of your rewards redemption platform

Customizable Catalog

Customize your rewards offerings to align with your brand and your customers’ needs

Security and compliance at the forefront

Data protection is of utmost importance at Giift, and we are committed to providing a safe, secure, and compliant loyalty ecosystem for our customers
Data Location Control
Multi-region deployment to ensure compliance by allowing data to reside in the region of your choice globally
Regular Vulnerability Tests (VAPT)
Regular comprehensive testing to identify potential security vulnerabilities and threats and mitigate them proactively
Encrypted Connections
HTTPS with TLS/SSL protocols for safe data transfers, preventing interception and tampering
Secure Data Integration
Seamlessly integrate your CRM, data warehouses and lakes via SFTP, HTTPS, OAuth REST APIs, and VPN tunnels
 Role-Based Access Controls (RBAC)
Secure restricted access using roles and permissions to ensure users see only what they need to perform their jobs
Web Application Firewall (WAF)
Ensure robust defenses against DDoS attacks, bot detection, IP blocking, and rate limiting with WAF

Hear from our happy customers

Our loyalty management shines through Loyalife

“We appreciate Loyalife's efficient client management. The level of detail and accountability demonstrated on each project is great, leading to a tremendous improvement in customer engagement. We will surely recommend their services to other banks.”

Siny Antony Davis

Manager - Cards Portfolio Management, Retail Banking Group - CBI

Loyalife has taken our rewards program to a new height

“Loyalife has made our loyalty program ‘MRewardz’, and has taken it to a new height. Cardholders are now more motivated to use their cards and earn MRewardz points. I believe Loyalife will make the program only more exciting and rewarding in the coming days.”

Md Abu Bokar Siddik

Head of Cards | Card Division, Mutual Trust Bank (MTB) Limited

Top-class customer engagement solution appreciated by customers

“Loyalife has been our SKYCOINS loyalty program facilitator since 2020. Their top-class customer engagement solutions are well appreciated across a wide range of customer segments and it is because of their facilitation that our SKYCOINS loyalty program is so popular with the customers.”

Nahid Farzana

Head of Cards Business, EASTERN BANK LIMITED

A cutting edge system and the right partner to grow with

“Loyalife is a true partner. We chose Loyalife as our loyalty provider to work with us across 17 countries in Africa. The Loyalife team is extremely flexible and fully supportive throughout the way. The system is cutting edge - from the user interface to the options provided to our consumers. We are confident that we have selected the right partner to grow our customer base with.”

Motaz Ben Saoud

Motaz Ben Saoud, Corporate Retail Officer, OLA ENERGY