End-to-end customer loyalty infrastructure for retail and e-commerce businesses

Build, manage, and scale your customer loyalty program with ease
Flexible Rule Engine
Gamification
API-First Infrastructure
Behavioral Insights
The complete feature-kit to improve and drive your online & offline retail revenue

How Loyalty Engine help your business
- Boost average order value with targeted benefits like bonus points for higher spending or upselling based on purchase history
- Allow customers to accrue points across all touchpoints- online, in-store, or and mobile app through multi-attribute accrual rules
- Simplify operations and reduce costs by managing multiple loyalty programs across all touchpoints on a single platform

How Member Segmentation and Tiers help your business
- Offer highly tailored rewards by segmenting customers based on based on purchase history, preferences, and shopping frequency —all on a single platform.
- Reward high-value customers with custom member tiers that offer exclusive on- and offline benefits, driving spending and retention
- Drive sales with tier-based bonuses using points multipliers for higher spends and milestone-based rewards

How Customer Engagement help your business
- Create hyper personalized campaigns based on purchase behavior, browsing history or cart abandonment
- Deliver tailored offers instantly using omnichannel communication reaching customers across email, SMS, mobile app and WhatsApp
- Reinforce your brand with customizable templates, delivering consistent, professional messaging that builds trust and loyalty

How Analytics and Insights help your business
- Track average order value growth with custom reports on transactions, accruals and redemptions, evaluating the success of campaigns
- Quickly optimize loyalty strategies with real-time dashboards and automated reports that track customer lifetime value, spending and redemptions
- Use historical data to refine loyalty programs, identifying which promotions drive high returns and resonate most with your customers

How Fraud & Risk Management help retails
- Prevent fraud in accruals and redemptions with real-time anomaly detection, ensuring safe transactions
- Enhance security with multi-level authorization, preventing unauthorized changes and reducing errors
- Maintain compliance and accountability with comprehensive audit logs that track every system action, safeguarding transparency
- Configure account deactivation timelines, password policies, and sessions timeout periods to ensure member safety
A world of points redemption options










White-labeled Solution
Plug & Play
Customizable Catalog
Security and compliance at the forefront
Hear from our happy customers

Our loyalty management shines through Loyalife
“We appreciate Loyalife's efficient client management. The level of detail and accountability demonstrated on each project is great, leading to a tremendous improvement in customer engagement. We will surely recommend their services to other banks.”
Siny Antony Davis
Manager - Cards Portfolio Management, Retail Banking Group - CBI
.avif)
Loyalife has taken our rewards program to a new height
“Loyalife has made our loyalty program ‘MRewardz’, and has taken it to a new height. Cardholders are now more motivated to use their cards and earn MRewardz points. I believe Loyalife will make the program only more exciting and rewarding in the coming days.”
Md Abu Bokar Siddik
Head of Cards | Card Division, Mutual Trust Bank (MTB) Limited
.avif)
Top-class customer engagement solution appreciated by customers
“Loyalife has been our SKYCOINS loyalty program facilitator since 2020. Their top-class customer engagement solutions are well appreciated across a wide range of customer segments and it is because of their facilitation that our SKYCOINS loyalty program is so popular with the customers.”
Nahid Farzana
Head of Cards Business, EASTERN BANK LIMITED
.avif)
A cutting edge system and the right partner to grow with
“Loyalife is a true partner. We chose Loyalife as our loyalty provider to work with us across 17 countries in Africa. The Loyalife team is extremely flexible and fully supportive throughout the way. The system is cutting edge - from the user interface to the options provided to our consumers. We are confident that we have selected the right partner to grow our customer base with.”
Motaz Ben Saoud
Motaz Ben Saoud, Corporate Retail Officer, OLA ENERGY